Made In The UK


Press Release
Wednesday 26 June 2013

British Film Commission Names Virgin Atlantic as Official Airline Partner

BFC at LA Locations Show with National and Regional Agencies to promote the UK’s world-class film production industries

British Film Commission at AFCI 2013

The British Film Commission (BFC) names Virgin Atlantic as a new official partner at the Association of Film Commissioners International (AFCI) Locations Show, taking place in LA on 27 -29 June. The BFC is at the event, alongside Creative England, Creative Scotland, Film London, Northern Ireland Screen and Wales Screen Commission, to promote the UK’s world-class production facilities, locations and crew to international film and television producers.

Virgin is the BFC’s official airline partner and is working with the agency throughout the year with top industry execs travelling between North America and the UK via the airline. In April 2013, Virgin Atlantic also supported the BFC’s UK Familiarisation Tour. On the back of the new tax relief for high-end television, a new fiscal incentive implemented on 1 April 2013 to attract big budget television production to the UK, the BFC Familiarisation Tour showcased the TV production industry across the whole of the UK. As supporters, Virgin Atlantic flew eight US studio executives to the UK where they toured locations, studios, facilities and met the industry.

Adrian Wootton, Chief Executive of the British Film Commission said: “We are delighted with our hugely important and effective partnership with Virgin Atlantic. As a fellow British company and a leader in their field, we are thrilled to be working together to showcase the best of what the UK has to offer. I am also pleased the UK is represented again at the Locations Show in LA with a strong unified UK presence. The UK has a fantastic offer for high end feature films and television – one of the best in the world – and with the new tax relief for television, we hope to attract even more production to our shores.”

Chris Rossi, Senior Vice President North America, Virgin Atlantic said: “We’re excited to partner with the British Film Commission to help promote Great Britain to be a world-class filming destination for film and television production. Our passengers love film and our award-winning inflight entertainment system allows them to catch up on all the top movies and TV shows, while enjoying ice-cream and popcorn during their flight. We recognize the importance of film to Great Britain and hope to see even more British locations in film in the future.”

The Locations Show takes place at the LA Convention Centre, with the UK stand at booths 620, 622 and 624. The agencies will be promoting the very best of the UK industry, including its superb locations, state-of-the facilities, the highly skilled workforce and outstanding talent. The British Film Commission will also be hosting a panel followed by a short reception, outlining the benefits of shooting in the UK, including the generous tax reliefs for feature films and high-end television. The event takes place on Friday 28 June at 4pm at the Trade Show and is open to all. The British Film Commission will also be hosting a networking reception for the film industry based in LA to meet the UK Screen Agencies. The event is by invitation only.


For further press information, please contact:
Colette Geraghty, Acting Head of Film Promotion
T: +44 (0) 20 7613 7680
M: +44 (0) 7917 437 699

Notes to Editors

About the British Film Commission

The British Film Commission (BFC) is the national body responsible for maximizing and supporting the production of international feature films and high-end TV in the UK. With offices in the UK and the US, the BFC provides free professional advice to help make productions in the UK a reality.

The BFC has 10 commercial sponsors, who form membership of the agency’s innovative public/private partnership: Disney, Double Negative, Framestore, Harbottle & Lewis, MPC, Pinewood Studios Group, Saffery Champness, Warner Bros. UK and its UK-based film production operations, Working Title Films and Elstree Studios.

The British Film Commission is managed by Film London through a public/private partnership funded by the Department for Culture, Media and Sport through the BFI, it also receives funding from UK Trade and Investment.

About Creative England

Creative England is a national agency that invests in and supports creative ideas, talent and businesses in film, TV, games and digital media. We aim to grow the brightest, the best, and those with the most promise so that individuals and businesses can achieve their full creative and commercial potential. We help identify future opportunities to grow the economy and generate jobs. With offices in Salford, Birmingham, Bristol, Leeds, Nottingham, Pinewood Studios and Elstree studios, we are a national agency with strong local and regional links.

Our Production Services department is committed to providing a full England-wide, outside London, production liaison and crewing service. Its work includes promoting the fantastic and diverse locations and studios as well as cost-effective hidden gems and frequently used build spaces on offer across the English regions, developing the regional infrastructure and supporting productions to film anywhere in England, outside London on location or in studio. It also supports the promotion and growth of regional workforces, connecting incoming productions to skilled local crew and facilities.

Creative England works in partnership with the British Film Commission, the nations and Film London to promote the UK internationally, making strong connections and partnerships with production companies, related organisations and facilities throughout the UK and internationally to attract and support production in the UK.

About Film London

Film London, as the capital’s film and media agency, aims to ensure London has a thriving film sector that enriches the city’s businesses and its people. The agency works with all the screen industries to sustain, promote and develop London as a major international production and film cultural capital, and it supports the development of the city’s new and emerging film-making talent. Film London is funded by the Mayor of London, the National Lottery through the BFI, and receives significant support from Arts Council England and Creative Skillset.

Film London’s activities include:

  • Managing the national remit for inward investment through film
  • Maintaining, strengthening and promoting London’s position as a film-friendly region to attract investment
  • Investing in new and established talent through a range of specialised production schemes
  • Boosting employment and competitiveness in the capital’s film and media sectors by facilitating funding as well as supporting training and business development activities
  • Maximising access to the capital’s film culture by helping audiences discover film in all its diversity
  • Working with a wide range of partners to promote London through the production industries
  • Utilizing opportunities provided by the legacy of London 2012 to strengthen the capital’s film industry and culture

Film London also manages the British Film Commission through a public/private partnership which is funded by the Department for Culture, Media and Sport through the BFI.

About Northern Ireland Screen

Northern Ireland Screen is the government-backed lead agency in Northern Ireland for the film, television and digital content industry, driving global growth through boosting our economy, celebrating our culture and enhancing our children’s education.

In pursuit of its mission, to accelerate the development of a dynamic and sustainable screen industry and culture in Northern Ireland, the agency provides focused intervention in 8 key areas:

  1. Production and development funding;
  2. Production services and support, studio facilities;
  3. Training and skills development;
  4. Production funding for Irish Language programming;
  5. Production funding for Ulster-Scots programming;
  6. Moving image education to embed the use of the moving image in formal and non-formal learning;
  7. Core funding for film festivals, cultural cinema and film archive;
  8. Marketing, promotions, events and information.

Northern Ireland Screen is a company limited by guarantee, currently employing 21 people and governed by a Board of thirteen Directors. The Chairwoman is Rotha Johnston and Kenneth Branagh is Honorary President.

Northern Ireland Screen is funded by Invest Northern Ireland (Invest NI) and part financed by the European Regional Development Fund under the European Sustainable Competitiveness Programme for Northern Ireland and by the Department of Culture Arts and Leisure (DCAL) and is delegated by the Arts Council of NI (ACNI) to administer Lottery funding for film in Northern Ireland.